Full of Luck Club

Acquainting a new audience to a legacy through a new brand.

Full of Luck Club 福乐 by Li Bai, is a modern Cantonese kitchen serving authentic Chinese comfort food and lots of good luck. Run by the team behind Li Bai Cantonese Restaurant at Sheraton Towers Singapore, Full of Luck Club dishes out timeless plates like roast meats, fresh noodles and dim sum, alongside contemporary items including Chinese-inspired salads, craft beers, and speciality ‘baos' 包 from its takeaway Bao Bar.

Branding, Graphic Design, Packaging

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Creative Direction Edwin Tan
Project Management Carisia Chew
Design Zheng Fangting
Website Faris Kassim